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Loud decals on TDF bikes(5 posts)

Loud decals on TDF bikesAristotle
Jul 11, 2001 7:01 AM
Has anybody else noticed just how garish the decals on the bikes have gotten in the pro races in the past couple of years. I think Trek started this trend 3 years ago, and the other manufacturers just followed suit. If you watch the 2001 TDF (or any other race), take a look at the down tube badges on the bikes. Huge freakin' decals screaming the manufacturers name.
re: Loud decals on TDF bikesdug
Jul 11, 2001 7:43 AM
Hard to believe isn't it...
Gee, do you thinkMel Erickson
Jul 11, 2001 9:06 AM
sponsorship has anything to do with it? Take a look at any other kind of racing, NASCAR or Formula 1 for instance. Do the sponsors names stand out? These companys pay these teams big bucks for one reason, to get their name in front of millions of people, advertising. A bike is a small platform to advertise on (jerseys are much better and we know how understated they are) so the logos have to be as big as they can make them. When the motorcycle camera focuses on a single or small group of riders they want to be sure you can read their name.
re: Loud decals on TDF bikesScottV
Jul 11, 2001 9:18 AM
Gee you think they where trying to sell some bikes or something like that.
re: Loud decals on TDF bikesAustinTexasCycler
Jul 12, 2001 9:33 AM
What's scary is that what if bike mfg's have begun designing the frame tubes wider so that they could put bigger decals on them which might not improve performance but of course will improve sales.