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Race Organization/Promotion(5 posts)

Race Organization/Promotionmtg3992
Feb 5, 2002 1:52 PM
In the South there are RR's in FL, NC, SC, TN but only a couple of races here in Georgia. I want to fix that, but I have absolutely no experience in anything like this. Does anyone out there have experience getting amateur races planned/promoted/sponsored etc? We have a great & very well organized MTB race series and it seems to me that that should be doable for RR's/TT's as well. I would greatly appreciate any help/resources.
re: Race Organization/Promotionbrider
Feb 6, 2002 7:11 AM
Contact your local USCF district rep first. Also, check with the local bike clubs (I have a hard time believing there aren't any in Georgia, especially considering the size of Atlanta alone). In my district, each club is required to put on a race. May be the same in your area. Also, a TT will be easiest to put on (least amount of traffic control and marshalling, no lead or follow cars, etc. ). Most of the time, the thing that is holding back the amount of races is the dearth of people who are willing to put in the energy to organize, promote, and get sponsorship for the races. There's almost always enough racers. I've seen some magazine articles on getting sponsorship (usually geared towards the riders, but most of the same principles apply to races as well). Start with the USCF rep, and go form there.
re: Race Organization/Promotionmtg3992
Feb 6, 2002 7:37 AM
Believe it or not, it's been folks at the metro Atlanta bike shops that have been telling me that you have to go to TN, NC & FL for the best racing. There are several organized centuries in GA, which I believe counts as as club hosted "event" but they aren't CAT races. There are also a couple of crits, but I want to see more RR's.

Will definitely hunt down the USCF rep.
some ideasThe General
Feb 6, 2002 12:58 PM
I think you can get onto the USCF web page and get some info on race promotion. Sometimes the hardest part is finding someone to do the promotion. It takes a lot out of you, when I did it I found myself not riding my bike as much as I wanted to. Dealing with the permits through the local land owners is sometimes a hassle, I found by having a charity picked for portion of the proceeds made more people willing to grant permission. As to sponsership, your local shops should be able to hook you up with reps of the biz. Just ask for the world and you will get something.

One of the biggest reasons most races fail is lack of volunteers. Usually yo get a bunch of people there the first time and when they don't get the thanks they deserve they have trouble coming back. We always had a BBQ and raffle for the Volunteers after the race. It helped bring back the good memories from the race. Also plan for people not to show up, things change and when someone is not getting paid there priorities change. If you think you need 20 people get 30 to committ, you can always use them somewhere.

Good luck
The General
Websiteallervite
Feb 7, 2002 2:14 PM
There is a website called Coachcarl.com. He has a very good article on race promotion.