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The 10 biggest selling Road Bike Brands?(18 posts)

The 10 biggest selling Road Bike Brands?bikeshopguy
Dec 13, 2003 7:18 AM
A few of us and a rep were talking about Road bike brands. The rep said he knew who the ten biggest selling brands were; but did not know the order (other than the first 3 - Trek, Specialized, Giant). Does anyone have information on this? I think it is kinda interesting.

The brands we came up with are;
BIANCHI
CANNONDALE
FELT
FUJI
GIANT
LITESPEED/MERLIN
MOTOBECANE
RALEIGH
SPECIALIZED
TREK/LEMOND
my anecdotal evidenceterry b
Dec 13, 2003 9:02 AM
based on last month's El Tour de Tucson, and the 3000+ riders in the 109 mile group, I'd say the Top 10 are Trek, Trek, Trek, Trek, Trek, Lemond, Cannondale, Specialized, Litespeed and Everyone Else.
my anecdotal evidence - sounds boring - but maybe truebikeshopguy
Dec 13, 2003 11:18 AM
I was kinda thinking someone here had real data.
re: The 10 biggest selling Road Bike Brands?torquecal
Dec 13, 2003 11:23 AM
While not exactly what you want, this lists the revenues reported by some of the big bike makers.

http://www.bikebiz.co.uk/infozone/stats.php
re: The 10 biggest selling Road Bike Brands?torquecal
Dec 13, 2003 11:34 AM
Some US specific stats:

http://nbda.com/site/page.cfm?PageID=34
re: The 10 biggest selling Road Bike Brands?bikeshopguy
Dec 13, 2003 11:50 AM
VERY INTERESTING LINKS! thanks! really, I think that is all great stuff to read and very interesting how sales shape up in England.
But, of course, this data does not address the question of the biggest selling road bikes in the USA. I am fairly sure I have the top 10 correct; just the order that is hard to guess.
Feltddix
Dec 13, 2003 5:04 PM
Felt would surprise me. I'm on the road a lot in San Diego and I see very few Felts. Although I can't think of what brand I wouuld add.

I'm interested in seeing an "official" list.
Feltrussw19
Dec 14, 2003 1:53 AM
Colnago and Merckx both outsell Felt in the US. Colnago should be on the list above and if you don't eliminate triathlon type bikes from the list, Quinatna Roo should be on it as well. Also, more popular as tri bikes, Kestrel outsells Felt and Motobecane based on the last numbers I saw of this type in Bicycle Retailer, but that was a while ago so it may have changed.

Russ
Feltbikeshopguy
Dec 14, 2003 4:52 AM
I think it is either the area or your data is way old. In the west you see Motobecane and Felt a lot, and they have lots of lower priced models that sell well. Quinatna Roo? - never see those and Colonago & Merckx are both rare - but well thought of. Kestral must numbers are in with Trek; and again you do not see a lot.
The funny one to me is Fuji, which is only in Performance out here; but sells large numbers in the East I am told. Plus I was surprised that the rep I was talking to said Motobecane way out sold Bianchi in the USA (not world wide). But we see more Motobecanes on the road than we do Bianchi.
Raleigh is also a surprise, as I think thier road bikes aren't that great - but I think they have a lot of dealers. I hear they are big in the east; in the west they are mainly in sportings goods stores.
Anyway, there may not be exact figures in one place; as maybe the manufacturers do not like to share that info.
How about Klein?Dwayne Barry
Dec 14, 2003 8:27 AM
I ride one so maybe I'm biased for seeing them but I know several people who ride them and they seem to be quite popular at races. FWIW, I don't think I've ever seen a Felt road bike (living on the east coast).
Don't lump Lemond in w/ Trekcyclist of all trades
Dec 14, 2003 8:41 AM
Different bikes and not the same dealer base. Heres my top 10 in order(based on my educated opinion):
1. Trek
2. Cannondale
3. Specialized
4. Giant
5. Lemond
6. Bianchi
7. Litespeed
8. fuji
9. raliegh
10. serotta
Pretty sure Specialized doesn't outsell Cannondale... nmkevinacohn
Dec 14, 2003 8:55 AM
Specialized way outsells Cannondale...bikeshopguy
Dec 14, 2003 10:00 AM
There is no question that specialized outsells Cannondale - In fact - Cannondale is hardly sold anymore in big markets in the West.

My understanding is that Motobecane out sells Bianchi in the USA And that Fuji outsells Raleigh on Road - but not overall

But from what I can tell; everyone here is just guessing and some of the guesses are just based on what people like

I mean Serotta - come on! -- KHS and Jamis are certainly ahead of those.

I think the problem is; maybe on this board we never consider the large number of $600 road bikes sold by brands like Raleigh, Fuji, Trek, Motobecane, Giant, and so on. If road bikes are ANYTHING like other bikes, there are 20 bikes sold at $600 for every 1 sold at $1500, and 20 at $1500 for every 1 sold at $3000.
Whoops, what I meant was...kevinacohn
Dec 14, 2003 1:29 PM
Pretty sure Cannondale doesn't outsell Specialized. Hence the response to begin with.
Don't count Chevy with Oldsmobile - is that what you mean?bikeshopguy
Dec 14, 2003 10:13 AM
I think GM is the biggest - but only if you count all brands - I think in business, that would be how they do it

AND---
Serotta?? get serious

at least 8 brands that outsell Seotta - Motobecane, Felt, KHS, Jamis, Douglas, K2, Marin, Cervelo and probably many many more

Serotta bikes are great - but not sold in high numbers - I bet Colnago sells more
re: The 10 biggest selling Road Bike Brands?Dave Hickey
Dec 14, 2003 6:17 PM
I'd like to see the real numbers instead of an educated guess. I don't think Motobecane and Felt would make the top 10.
very hard list to get - but a few things are clearwardinside
Dec 15, 2003 4:24 AM
The industry reporting group has very good figures on Mountain bikes, comfort bikes, hybrids, and BMX. But road and cruisers are extremely hard to pin down. This is due to many sellers not being members AND to the extreme change in the trend.
Example - on Cruisers - Electra, Phat, Mango, Sun, Solar, and several others do not report. Thus sales are way off; as all these are big brands in cruisers.
On road the top 8 are very clear. And some of these suggestions here are just as clearly mostly for fun. Raleigh, Motobecane, Fuji, and even KHS all sell more Sora level bikes than Serotta or Quinatna Roo sell total bikes.
A few other things that may not be as clear; Motobecane has passed Bianchi and is right in with Raleigh and Fuji. Giant sells much less than anyone would guess. Felt is headed up and Cannondale is falling very fast. Jamis has increased a large amount - although still not in the top group.
Road is like cruisers - in that many dealers carry a brand for Comfort, Mountain, kids and skip for Road or Cruisers. Raleigh and Giant are best examples - many dealers sell Raleigh & Giant to move their lowend ATB and comfort bikes - but will not stock their Road bikes - as the dealer also carries Trek or Specialized. Same with cruisers - lots of Raleigh or Trek or Fuji dealers sell Electra or Sun or Mango as their cruiser line.
Quintana Roo'sClydeTri
Dec 15, 2003 8:20 AM
Q Roo is now owned by the Litespeed/Merlin group...much more common in the triathlon world..Q Roo founder is credited with inventing the steep angle tribike or at least popularizing it