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Ford Advertising(7 posts)

Ford Advertisinggf101
Oct 15, 2003 3:33 AM
I've noticed during the broadcasts of the TdF and the Vuelta (and maybe the Giro, can't remember 4 sure) that there was various advertising banners and other items along the tour route that had the Ford Motor Company logo or script on it. Apparantly Ford supports bicycle racing in Europe (as opposed to nothing in the states). Anyone know where I can get ANYTHING bicycle related with the Ford Script or logo on it?
Thanks
I think you got it reversed....divve
Oct 15, 2003 3:59 AM
...in many European countries cycling has good TV ratings, therefore it's attractive for Ford to advertise.
re: Ford Advertisingmackgoo
Oct 15, 2003 4:11 AM
I admit I don't follow the domestic scene, but isn't Mercury still in racing? I always assumed "Navigators" Had something to do with the Mercury car company which of course is Ford.
I believe Navigators is an insurance companydave11
Oct 15, 2003 4:30 AM
Specifically, boat insurance (I think) nmDwayne Barry
Oct 15, 2003 10:35 AM
Navigators is...Sadlebred
Oct 15, 2003 4:41 AM
Navigators is an insurance company.

Mercury is no longer involved on a national level in the US Racing Scene. Ford Sponsors the Ford-No Boundries professional mountain bike team but isn't involved as a sponsor on the national road scene as far as I know.
Navigators is a reinsurance company. I'm not sure, but I thinkbill
Oct 15, 2003 1:57 PM
that they may focus on marine insurance.