RoadBikeReview.com's Forum Archives - General


Archive Home >> General(1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 )


Why all the anti-tobacco ads? Aren't we the wrong market?(14 posts)

Why all the anti-tobacco ads? Aren't we the wrong market?alansutton
May 23, 2003 7:44 AM
Seems like the ads would be better placed on MTV.com or some other site. Road cyclists tend to be a healty bunch.
Money NOT well spent.
Here's why53T
May 23, 2003 7:51 AM
Those are not anti-tobacco ads, like public service, stop smoking ads. What you are reading (ignoring) are anti-tobacco company ads. They are aimed at voters and financial supporters of political candidates. What they want you to do is support legal action (legislative, judicial, administrative) against tobacco producer/marketers to put them out of business.
Thanks for the reply.alansutton
May 23, 2003 8:07 AM
The above post brought to you by...-JC-
May 23, 2003 1:45 PM
R.J Reynolds, Lorrilard and the American Tobacco Co.
uh...DougSloan
May 23, 2003 7:51 AM
While it may be "preaching to the choir," this is also "biting the hand that feeds you." Remember advertising, from whatever source, pays for this site...

Doug
question for DougFender
May 23, 2003 9:17 AM
Do you get paid to moderate this forum? just curious.
LMAODougSloan
May 23, 2003 9:29 AM
Are you kidding? Nope. Nada. I figure, I'm here anyway, though, so why not?

It's not as glamorous as it may seem. ;-)

Doug
Yeah, do you have a job, Doug?sidley
May 23, 2003 3:20 PM
It pays the bills for running this site. nmeschelon
May 23, 2003 7:53 AM
not sure why either but...moschika
May 23, 2003 9:23 AM
the truth campaign is targeted to youth to not start smoking in the first place.

maybe they're trying to keep youth from starting in the first place and feel that this may encourage young cyclists to stay cyclists and not start smoking in it's place?
re: Why all the anti-tobacco ads? Aren't we the wrong market?El Guapo
May 23, 2003 10:39 AM
I think that anti-smoking/anti-tobacco ads should be posted everywhere. That industry has produced nothing but the most substantial burden on our health system to date. I'd rather have anti-smoking/tobacco advertisements funding this site than sponsors such as RJ Reynolds or British American Tobacco. As an aside ... does anyone here remember Marlboro "miles." They were point tabs you collected from packs of Marlboros. If you collected enough of them, you could buy really neat things. An outdoor adventure trip was one, as was a mountain bike. My all time favorite though was the "Inflatable Kayake!" After 5000 packs of smokes, how could anyone inflate that thing.
I disagree.alansutton
May 23, 2003 11:43 AM
I think it would be a GREAT idea if Philip Morris, RJ Reynolds supported this site. Image them doing something to promote healthy lifestyles for once! They won't however, because they know cyclists are a poor market to target. I'm a strong anti-smoking advocate, I've volunteered time at campaign phone banks and have create awareness media for schools. All that I'm trying to say is that putting anti-tobacco ads on this site is like advertising SIDI bicycle shoes in a MotoTrend. Wrong market. However, if campaign funds were limitless, I'd say go for it.
Reality check, please!53T
May 24, 2003 10:38 AM
http://www.kraft.com/

There is the web site for Phillip Morris' (ALtria's) future. I use several of those products, Oreos in particular. You may as well!
Think Procrit and Craftmatic Adjustable Beds...PseuZQ
May 23, 2003 6:06 PM
..as advertised on OLN. My guess is that the ad buy included a discount for number of sites. Like if you buy time on OLN for Craftmatic, EPO (hey, it's for cancer patients!)or other things that might be considered for "infirm" people, it's because your buy also included time on Oxygen, Animal Planet, Discovery Health, etc.

I hadn't thought about the "influence the voters" angle. That seems like a pretty good explanation.