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Cannondales Internet Sales policy. Hmmm....(8 posts)

Cannondales Internet Sales policy. Hmmm....Kristin
Feb 2, 2003 6:47 AM
Finally, as authorized Cannondale retailers are not permitted to sell our bikes via the Internet or mail order, those bikes that are offered through these channels are often second hand, or compromised in some way. In addition to the risks mentioned above, purchasing a Cannondale bicycle via the internet voids all product warranties. Save yourself a headache and support your authorized Cannondale bicycle retailer!

This is a strange policy. Why would they have a policy like this? Do any other manufacturers do this? So far, C'Dale is the only place I've seen this. Do you think this policy hurts their sales, or helps them? We all know that there are some pretty reputable mail order dealers who sell C'Dale online. I assume them to be trustworthy simply by their reputation, and wouldn't hesitate to bike a C'Dale frame from them. But can C'Dale use this policy to refuse to warrenty a frame bought from that dealer? Still a negotiable risk. Are any C'Dales sold now covered by any warrenty?
re: they need to keep dealers happycyclopathic
Feb 2, 2003 7:11 AM
and Specialized doing the same thing. Supergo may advertise Specialized but they won't mail order it.

With respect to warranty if you go to LBS, smile, be nice and tell them you bought bike back when you were visiting boyfriend in SoCal they would be glad to help you.
re: they need to keep dealers happybugleboy
Feb 2, 2003 6:10 PM
I hate to rain on that parade. Most dealers of any reputable bike line require proof of purchase to obtain a warranty. It is the manufactorers that are requiring it so you can't blame your LBS. Smile all you want, if you can't prove that your the original owner, I'm just going to smile back. I'm not saying that to be harsh. I tried a few years ago before I worked for shop and that was what happened.
re: Cannondales Internet Sales policy. Hmmm....The Human G-Nome
Feb 2, 2003 8:27 AM
well, i just learned that Serfas saddles carry the same policy. not allowed to sell on internet. no idea why.
re: Cannondales Internet Sales policy. Hmmm....seyboro
Feb 2, 2003 9:00 AM
I just had a converation about his with my LBS. It seems that questionable distributors, or at least those with sagging sales, have gone to offer merchandise directly over the net.
This cuts out he shops and allows for pricing at dealer cost. Most LBSs cannot compete with this practice, just check 'buy it now-prices' on ebay. Manufacturers are dependant on a network of dealers to support their product. Otherwise, they would have to accept every tune-up as a warranty-type issue. Therefore, it seems logical for Cannondale and others to support their dealers by restricting the competition to a level playing ground.
Other steps in to the same direction were taken by Litespeed last year. I'm sure you have noticed that Colorado Cyclist, probably the largest LS dealer, are only selling complete LS bikes this year.
Before, they were able to buy the discounted frames and throw a heavily discounted groupset on (heck, if you buy 2000 groups, you ought to get a deal). At the end of the year, anything left in the frame-warehouse goes on the blowout-deal the savvy consumer was waiting for. Dealers could not stock LS bikes/frames and started complaining to LS. To even out the prices, Litespeed are only shipping complete bikes to all outlets and as a result, LBS prices are now very close to CC. Just my 2 euros...
re: Cannondales Internet (non)Sales policyctisevn
Feb 2, 2003 10:04 AM
theres some pretty good reasons, including keeping bike shops happy, not to sell bikes online. especially with road bikes, where fit is a huge issue, you want to have some way of gauging size. more importantly though, you want it assembled by someone with some skill if youre going to warranty it. not that all shop monkeys are highly skilled wrenches but at least theres some likelihood its put together as intended and someone to blame if its not.
OTOHAkirasho
Feb 2, 2003 1:29 PM
... many of us see a frame as a renewable resource and not a static purchace... that is... it'll pass through many years of service and perhaps, more than one owner... indeed, second hand.

While I understand Cannondale's policies... I don't let lack of an official warranty stop me... indeed, while I've never had to challenge this, I suspect that within the parameters of said warranty, it'd be honored if you registered and took the frame into an authorized shop (I've heard of too many cases (locally) of Cannondale warrantying "authorized" purchases well after said would have officially expired).

Out of four Cannondale road frames I now have, only one was purchased "new" and as a complete bike. Of all the bikes I have, only a handful were purchased as a complete bike. In that respect, when purchasing used equipment... the same rules as virtually any product would apply (it's my responsibility to check used for defects... even in workmanship...) If you trust your source and your own judgement, there should be no problems.

Let's face it... most quality bikes today are rolling billboards... while not an official policy... in the back of any manager's mind... they've got to think of keeping that ad in the forefront.

Be the bike.
Trek alsobugleboy
Feb 2, 2003 6:04 PM
Trek and all the brands associated have the same policy. If a local dealer is caught selling their stuff via the internet(ebay or here) they can lose their dealership rights. It's a lot easier and faster to handle warranty's this way.