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Who spends more $ on bike tech?(2 posts)

Who spends more $ on bike tech?QUiTSPiNiNArOuND
Sep 26, 2002 5:03 PM
Trek, Colnago, Bianchi, Cannondale, Litespeed etc.......

I think Trek had the biggest budget, so who is it?
I don't think the data is availableTJeanloz
Sep 27, 2002 4:14 AM
I'm sure that Cannondale has the largest total R&D budget- but they're trying to design motorcycles with it too. I don't think Bianchi does a lot of R&D; most of their new developments come in the form of tubesets, and I think they leave that up to Dedaccai. With Litespeed, you probably can't seperate the R&D from the marketing budget- because I'm never sure if they build bikes to be marketing ploys or good bikes (witness the carbon/ti Merlin). Colnago likewise, I think probably has a relatively small budget- they really aren't doing anything cutting edge. And Trek, it's hard to say how much they spend, but they really haven't changed much technology since they took OCLV in-house about 10 years ago.