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Pacific bought Schwinn, now Bianchis sold in K-Mart?(9 posts)

Pacific bought Schwinn, now Bianchis sold in K-Mart?Straightblock
Dec 21, 2001 10:16 PM
I went into K-Mart to do some shopping tonight, and as I walked past the "bike and toy" department, I couldn't help but notice this Huffy in a very familiar color. As a proud Bianchi owner, I'm offended.

Schwinn's headed for Toys-R-Us, Cannondales have shown up in Costco & Sam's Club, now Celeste Huffys! What's next?
re: Celestoid... Cannondale did it too...Akirasho
Dec 22, 2001 12:27 AM
... since creating and finding new markets are a primary focus of most large businesses these days... never discount ANYTHING!

The "Mart" bikes have already "copied" most major innovations from the hardcore MTB/BMX markets... I've oftentimes come across "V" bikes whilst tooling around on my original Cannondale Super V... hey, they look the same, therefore...

And, as you noted, who knows where a brand might show up at less than traditional sources... Cannondale is probably still trying to financially regroup after last year's introduction of MX and a bit of a missread of the cycling market in general... and an entry into 'bentdom (this one might work... targeting baby boomers with disposable income and feel of their own mortalities clawing at their necks) tough times for most makers.

The pie is roughly the same size, but the servings are getting slight... you can hold most slices up to the light and read this post through them.

... at least I can take the "lookalike"... it's when I actually the SEE the Bianchi at Wal Mart that I'll shed a tear...

We abide.

Remain In Light.
Hey Akirasho, a little off topic butSpinchick
Dec 22, 2001 6:41 AM
did you go to Antioch?
...nope...Akirasho
Dec 22, 2001 1:32 PM
... I was too liberal for the skool...

We abide.

Remain In Light.
That's not Celeste!!Rusty McNasty
Dec 22, 2001 12:12 PM
I've seen many of these huffies around (it seems all the little snot-nosed brats have one), and that color is far too metallic to be celeste! It is also darker, and has none of the pastel shade in celeste green.
... thus the use of the term "Celestoid"Akirasho
Dec 22, 2001 1:40 PM
... true, it's nowhere near the traditional Celeste color, nor it's modern metallic/pearl descendent... it's the idea, that the color is soooo far off from "traditional" Huffy schemes that makes it notable... it has a refined look as opposed to the neon in your face we normally see.

Again, while darker, I had to do a double take last year at Cannondale's take... it was obviously not Celeste, but had you looking for the Bianchi headbadge anyway...

We abide.

Remain In Light.
you mean this one?Tig
Dec 22, 2001 8:30 PM
Even though it's not the exact same color, it sure looks close. I have yet to see one on the road though.
Not true about Cannondale...Applejuice
Dec 23, 2001 11:34 AM
Cannondale did show up in some Costcos (I think it was Costco) in California (and perhaps elsewhere), but these sales were NOT authorized by Cannondale. We spoke with the rep and some company execs and they were attempting to track down how their bikes landed in a Costco. They posited that someone had gone out of business and liquidated a whole bunch of stock there.

It was a major fiasco for a little while since I recall a story of an LBS that had just sold a customer a high end road bike (R2000 or 3000) and he walked into Costco only to discover his bike for several hundred less.

Not exactly a happy camper.

Anyway, my point was that the C-dale thing was a snafu. Not standard operating procedure.
... yep, I can imagine...Akirasho
Dec 24, 2001 1:09 AM
...Cannondale itself seems to keep a tight lid on it's distributorships/dealerships (thus explaining that after the collapse of two local competiting 'Dale dealers, that this mid sized city is left with NO 'Dale dealer... but a Trek on every corner...) Even if they were trying to raise a bit of capital, I guess they'd have done so in a slicker (less threatening to potential investors) manner... Even the Mega bike liquidator Supergo seems to have to adhere to the rules when selling many of it's regular name brands (Specialized and Kleins come to mind).

Given the local history of what could be called "Episode II, ATTACK OF THE CANNONDALE DEALERS" (both sides offered conflicting reports of the deal gone wrong... no word from Cannondale... and other local shop owners just sit back and giggle), I wonder if it was a disgruntled shop(s) trying to get even?

We abide.

Remain In Light.